Podcast

Tapping Into a Ready-Made Audience with Chandler Woodward

Dave Woodward had a significant influence on Chandler Woodward, not only as a businessman but also as a father. Growing up, Chandler witnessed Dave’s high energy and dedication to helping others, both on stage and at home. Dave was the same person in both settings, always giving his full attention to the person he was talking to.

Despite facing financial troubles and other challenges, Dave made sure to prioritize his family and spend quality time with them. Chandler recalls Dave going out of his way to be present in his life, even when he was busy with work commitments. For example, Dave would take early or late flights to be able to see Chandler before school or other events.

One particular memory stands out for Chandler. When he had just learned how to drive and was in high school, Dave would often have to travel for seminars and real estate-related activities. However, Dave would always make an effort to spend time with Chandler before leaving. 

Chandler Woodward would drop his father off at the airport and they would have deep conversations during the hour-long drive. Sometimes, Dave would even take a red-eye flight at night just to maximize their time together.

Through these experiences, Chandler saw Dave as his superhero and someone he looked up to. Dave’s dedication to his family, despite the challenges he faced, left a lasting impact on Chandler. It taught him the importance of prioritizing relationships and making time for loved ones, even in the midst of a busy career.

The episode delves into the profound impact individuals can have on others throughout their lives. Chandler shares personal anecdotes about how his father made a significant impact on people’s lives, and how his legacy continues to shape the company and everyone involved.

The hosts also delve into the value of leveraging an existing audience rather than starting from scratch to build one’s own and chat about Chandler’s business MediaAcquire.com, a marketplace for buying and selling online audiences. They stress that launching a business or creating a product from the ground up can be arduous and time-consuming. Instead, they propose partnering with someone who already possesses a substantial audience and can provide opportunities for monetization.

Chandler Woodward explains that when considering partnerships, one crucial factor to assess is the size of the potential partner’s audience and whether it aligns with the target market. By collaborating with someone who already has a significant following, individuals can gain access to a pre-established audience and potentially reach a larger number of potential customers. This approach is deemed more effective and efficient than attempting to build an audience from scratch.

Watch the full episode on ClickFunnels Radio here: 

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CF

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