List Of The Top 7 Lead Generation Services

You know that lead generation is extremely important…

But what if you already have too much on your plate and simply can’t give it the attention it deserves?

In that case, you might want to consider outsourcing lead generation to a reputable marketing agency.

Let’s take a look at the top seven lead generation services…

Why Use a Lead Generation Service?

As a business owner, you often have to juggle a wide variety of tasks to keep your business afloat, especially when you are just starting out.

That’s why it’s so common for entrepreneurs to get to the level 7/10 in a bunch of different skills. You need to be a Jack of all trades to get your business off the ground!

However, as your business grows, you need to start outsourcing tasks to people who are level 10/10 experts at them.

Otherwise, you’ll eventually hit a growth ceiling because there’s only so much someone with level 7/10 skills can accomplish. That’s not a jab at you, that’s just the reality of growing a business!

Here’s how our co-founder Russell Brunson explains it:

So how does this apply to lead generation?

Think about it:

You are probably okay at lead generation if you have built a profitable business.

But the odds are that lead generation specialists are better at it than you because that’s what they specialize in (hence their job title!).

This means that if you partnered with the right agency, they would likely be able to generate more leads than you ever could.

Moreover, those leads would likely be of better quality as well, which means that you would be able to convert more of them into paying customers.

So if you can afford to pay for a lead generation service, don’t hesitate to do so because it can help you take your business to the next level.

#1 Growth Ninja

Growth Ninja is an agency that specializes in Facebook advertising.

They offer a 100% performance-based pricing for both lead generation campaigns and direct-to-sale campaigns. What does that mean?

For lead generation campaigns, the agency charges $1 per lead (e.g. an email subscriber, a webinar registrant, etc.).

Here’s how the team explains it:

“Let’s say you’ve allocated $10K per month in ad spend to your lead generation campaigns and that you’re paying us $1 for each lead we acquire. 

If our ad campaigns cost us $2 in ad spend to acquire each lead, the budget is exhausted after 5,000 leads. For that month, you would pay us $5,000 = [(10,000/2)x1].”

Meanwhile, for direct-to-sale campaigns, the agency charges 15% of the revenue attributed to their ads.

Here’s what’s great about this performance-based pricing model:

“The biggest benefit of Growth Ninja’s model is that it incentivizes us to maximize your budget and keep cost per acquisition down.“

It’s in our best interest to bring you as much profit as possible and it forces us to work for our money because the more we make you the more we’re paid.

Note that Growth Ninja expects you to have already proven that Facebook Ads is a viable channel for your business.

“ It’s working. It’s profitable. You’re already spending hundreds every day and seeing a positive return… but you want to see positive returns when scaling budgets to the thousands every day.”

According to them, the biggest value they provide to their clients is scaling their Facebook Ads campaigns, which is arguably the greatest challenge when it comes to advertising on this platform.

“If you are already profitable, we can take your sales figures to the next level.”

#2 Prof

Prof is a digital marketing agency that specializes in Google Ads.

The team takes pride in how well they understand this pay-per-click (PPC) advertising method:

“A lot of agencies/freelancers/companies get Google Ads wrong. It’s a science, and not everyone bothers to actually learn it. We live and breathe Google Ads.

We know it like the back of our hand.”

They can help you to:

• Generate leads
• Acquire customers
• Grow your eCommerce store
• Build your brand

Their lead generation services include:

• Search campaigns
• Display campaigns
• Remarketing campaigns
• Competitor intelligence
• A/B testing
• Attribution modeling

You will need to fill out and submit a contact form, email them, or simply call them to learn about Prof’s pricing.

#3 Ironpaper

Ironpaper is a digital agency that specializes in B2B marketing and sales.

Their mission is to help B2B companies to improve their buyer’s journeys and generate more sales opportunities.

The agency focuses on these three objectives:

• Increase qualified leads
• Improve conversion rates
• Generate opportunities

And here are the four key metrics that they pay attention to when it comes to marketing campaigns:

• Qualified leads generated per month
• Sales-qualified leads per month
• Sales opportunities from leads
• Conversion rates from marketing

Ironpaper has been in business since 2003 so it comes as no surprise that they have a proven track record of helping B2B companies get more leads.

For Example:

They have helped Mformation, a B2B company in the Internet-of-Things (IoT) space go from generating 0-1 leads per month to generating 80-120 qualified leads per month.

“To accelerate growth, Ironpaper obsessively iterated on campaigns, landing pages, messaging, and all digital touchpoints,” explains the team.

Within 2 years, the company’s qualified lead generation increased by 3,000%, which is pretty impressive.

How much does Ironpaper’s lead generation service cost?

The agency doesn’t provide pricing information on their website so you will have to request a proposal by filling out and submitting a form.

#4 CIENCE Technologies

CIENCE is an agency that specializes in B2B lead generation.

Over the years, it has received various mentions and awards, as well as great customer reviews.

Perhaps most notably, the agency was ranked #106 in the Inc. 5000 list last year.

As the team explains, they are “client-centric”, meaning, “we help our “good fit” clients find their “good fit” clients”.

However, they are open about the fact that CIENCE can’t help you if your product doesn’t provide clear value to the market.

“…but if your product is already selling, we can help you find many, many more clients at a fair price.”

The company has a proven track record of helping B2B businesses generate more leads, with their most notable client so far being Salesforce.

CIENCE began its partnership with Salesforce in mid-April this year and has since assisted the company with its expansion in Latin America.

The agency was able to:

• Schedule an average of more than 1.5 appointments per day which resulted in an average of 30 meetings per month.
• Reach a positive: negative campaign response ratio of 2:1.
• Reach a 30% email open rate that was way above the industry standard of 15-20% open rates.

According to Salesforce:

“Even though we’ve had other vendors do the same job before, CIENCE has been the best one so far.”

So how much does CIENCE’s lead generation service cost?

You will have to book a meeting by filling out and submitting a form on their website in order to get pricing information.

#5 Martal Group

Martal Group is a digital marketing agency that specializes in B2B lead generation for B2B companies in the technology space.

It has been in business for 12 years, has over 100+ sales executives in the US, and has access to four databases (100M contacts in total).

The agency has an impressive list of clients that includes companies such as Zoho CRM, OurCrowd, and Clickworker.

Martal Group has helped the latter to build a sales pipeline in the US.

Here are the results that the agency has delivered in that partnership so far:

• Helped create a new revenue stream from scratch
• Closed deals with over 600 companies
• Created master service agreements with three Fortune 50 companies

As of now, it is managing over $1.2 million in sales on Clickworker’s behalf.

So how much does Martal Group lead generation service cost?

You will need to fill out and submit the “Request Pricing” form on the agency’s website to get pricing information.

#6 Leadium

Leadium is a digital marketing agency that specializes in B2B lead generation and sales development.

Its mission is to connect a talented global workforce to small businesses, startups, and Fortune 500 companies who are looking to accelerate their growth.

The agency has a global team of 165+ people based in seven countries that represent 16 different nationalities.

Leadium has worked with more than 300 clients from over 40 industries and has a proven track record of delivering measurable results.

For Example:

One of Leadium’s clients is HomeVision VR.

Initially, this company contacted the agency seeking outbound sales support.

Here are some of the results that Leadium produced:

• 64% open rate
• 21% response rate
• An average of 9.1 days from initial lead contact to an appointment

In total, Leadium delivered over 1,000 leads in that campaign.

“We were getting a real influx of calls and emails from potential clients. It was way more than we thought we would get in that short period of time,” remembers Amish Patel, the founder of HomeVision VR.

This initial lead generation campaign led to an ongoing long-term partnership between Leadium and HomeVision VR.

So how much does Leadium’s lead generation service cost?

You will have to fill out and submit a “Let’s Get Started” form on the agency’s website to get pricing information.

#7 WebFX

WebFX is a digital marketing agency that offers various services from lead generation to eCommerce SEO to content marketing to user interface design to web development.

Since its inception, it has won dozens of awards for achievements in entrepreneurship, search engine optimization, web design, and more.

It was included in Inc. 5000 list in 2014, was named the #1 SEO agency in the world by Clutch in 2018, and then was recognized by Clutch as the top B2B company in 2021.

WebFX has generated over 6,271,747 leads for their clients so far.

For Example:

One of their clients is HydroWorx, a company that develops and manufactures aquatic therapy pools for rehab, recovery, strength conditioning, and more.

When WebFX started working with HydroWorx, the agency put together a digital marketing strategy that included search engine optimization, pay-per-click (PPC) advertising, and social media marketing.

They also provided some web design help.

As a result, HydroWorx saw a 131% increase in leads.

Here’s what the company has to say about WebFX:

“Having WebFX on our team is really an extension of our marketing department. It gives us a more robust way to handle our digital strategy. There’s only a few of us in our marketing department, and we would not be able to do nearly what we do without the WebFX team”

So how much does WebFX lead generation service cost?

You will have to fill out and submit a form or call the agency to get pricing information.

Want To Learn How To Convert More Leads Into Paying Customers?

The agencies that we have covered in this article can help you generate more and better leads.

But then it’s up to you to convert those leads into paying customers and into repeat customers. So how can you do that?

Our co-founder, Russell Brunson, has created a system for that. It’s called the Value Ladder sales funnel. Want to learn more about it?

Our 5 Day Challenge will show you exactly how to implement it in your business.

You will learn how to:

• Generate unlimited leads
• Create your first lead magnet
• Build your first sales funnel
• Create a simple 6-email follow-up sequence
• And launch your funnel!

…in just five days.

So don’t hesitate.

Join our 5 Day Challenge. It’s completely free!