Top Benefits Of Using ClickFunnels For Your Business

Top Benefits Of Using ClickFunnels For Your Business

Have a great business idea but don’t know how to turn it into real sales?

You’re not alone.

Many aspiring entrepreneurs see the potential of their vision, but without design or coding skills they struggle to bring it to life. Over time, these dreams often get left behind due to limited time, tech frustrations, or the high cost of setting up an online business.

That’s why we created ClickFunnels.

With our intuitive drag-and-drop builder and proven templates, ClickFunnels makes it simple to build a professional website or store that’s ready to launch within minutes.

Since 2014, we’ve helped hundreds of thousands of people turn their ideas into income – 2,000 of whom have even made over $1M directly on the platform.

But our journey hasn’t ended yet.

As ClickFunnels keeps growing, we update our offerings every year to ensure we remain the most seamless, powerful way to start and scale an online business.

Keep reading to see the many benefits of ClickFunnels in 2024 and see how we can help you take control of your ideas and make them profitable.

Try ClickFunnels Free for 14 Days!

20 Ways to Build Your Online Business With ClickFunnels

1. Build a Sales Funnel

What is it?

A sales funnel is a streamlined online process that guides visitors from platforms like Facebook, Google, and Instagram into your online store with a strong intent to buy. By effectively directing potential customers down this “funnel,” you can increase the chances of converting visitors into buyers. ClickFunnels has helped over 100,000 businesses build these funnels, with over 2,000 earning a spot in the “Two Comma Club” by generating over $1 million in revenue through ClickFunnels.

Screenshot of a sales funnel overview, showing performance metrics for free opt-ins, sales page visits, and order forms.

Why do I need it?

If you’re looking to grow your leads and sales, a funnel is essential. ClickFunnels simplifies this by helping you build customer journeys designed to boost conversions. With high-converting pages like upsells and downsells, your sales can reach new heights.

How Easy is it With ClickFunnels?

ClickFunnels offers pre-designed, conversion-optimized funnel templates. Simply drag and drop elements, add your branding, and publish. Plus, with 24/7 support, you’ll have expert guidance to optimize your funnel whenever you need it.

Sales funnel diagram showing traffic from social media platforms to sales and upsell pages with metrics on visitors, opt-ins, and revenue.

Learn More About Sales Funnels

2. Create Your Own Website

What is it?

ClickFunnels allows anyone to build a professional, fully customizable website without needing to code. With a simple drag-and-drop interface, you can adjust any element to fit your vision. You can also dive into the code editor to add custom functionality or make finer adjustments if you know what you’re doing.

Sales funnel diagram showing traffic from social media platforms to sales and upsell pages with metrics on visitors, opt-ins, and revenue.

Why do I need it?

A website is essential to establishing your digital footprint and becoming the go-to authority in your field. It’s where potential clients come to know, like, and trust you. Plus, with ClickFunnels, you can use your website to guide visitors to all your products and services, generating interest and conversions with minimal effort. Typically, creating a website and covering hosting could cost thousands, but ClickFunnels includes it as part of your membership.

How Easy is it With ClickFunnels?

It’s designed to be simple and fast. Choose a theme, drag in your images, stories, and content, and within hours, your site is live. The themes are mobile-optimized by default, ensuring your site looks polished on any screen. A mobile page editor lets you fine-tune the mobile experience, so you have complete control over how your website appears to visitors on smaller devices.

Learn More About Websites

3. Online Course Platform

What is it?

With ClickFunnels, you can package and sell your knowledge through online courses without needing third-party programs. Choose from various course templates or create a custom course to fit your teaching style and needs.

Why do I need it?

Creating an online course is a direct path to expanding your reach and income. With ClickFunnels, launching a profitable course is easier than ever, helping you scale quickly and connect with a global audience.

How Easy is it With ClickFunnels?

The course builder is intuitive, using a drag-and-drop interface so you don’t need technical expertise. Pre-built templates let you create and customize courses quickly, while advanced options allow for user enrollment management, lesson tracking, and custom templates to sell. Plus, 24/7 support is available if you ever need assistance.

Course interface with modules listed. Module 1 is available to start. A pop-up window shows new course details with a scheduling option and a calendar.

Learn More About Online Courses

4. Email Marketing Platform

What is it?

ClickFunnels simplifies email marketing by allowing you to design, schedule, and send emails directly from the platform. With its in-house SMTP, you can cancel other email subscriptions, making it a single end-to-end solution for email campaigns.

Screenshot of an email marketing dashboard displaying Juan Doe's email campaigns. Shows options for cart abandonment recovery, SOAP opera sequence, and potential buyers.

Why do I need it?

Email marketing is one of the most effective channels for nurturing leads, building relationships, and increasing conversions. Automation allows for timely follow-ups and engagement without the hassle, making it a critical tool for business growth.

How Easy is it With ClickFunnels?

Creating emails is fast and flexible. Use ClickFunnels’ custom email templates, or design your own to fit specific campaigns. Send live broadcasts for immediate connection or set up automated sequences to nurture your leads over time. The platform’s segmentation tools ensure you reach each contact with messages tailored to their needs and interests.

Learn More About Email Marketing

5. Analytics Dashboards

What is it?

ClickFunnels provides an all-in-one dashboard to track key metrics for your online business. It offers real-time data on sales, conversions, page views, and email performance to ensure you’re making data-informed decisions.

A computer screen showing analytics with metrics: total impressions 73,490, total clicks 5,296, total sales 1,465, conversion rate 23.5%. Graph with a blue line on the dashboard.

Why do I need it?

Understanding your data is essential to optimizing performance. With analytics on your pages and funnels, you can see what’s working, diagnose problem areas, and adjust strategies to improve your results. Track metrics like conversion rates, opt-ins, and cart values in one place for streamlined insights.

Analytics dashboard showing total pageviews, opt-ins, orders, and conversion rate. Graph displays data trends. Dropdown menu offers comparison options for different periods.

How Easy is it With ClickFunnels?

With ClickFunnels’ analytics dashboard, you can monitor essential data from one easy-to-access location. See how campaigns are performing, identify improvement areas, and stay on top of your business’s key indicators with ease.

Learn More About Analytics

6. Build Landing Pages

What is it?

ClickFunnels enables you to create professional landing pages designed to convert prospects into customers. Whether for organic or paid traffic, these pages provide a distraction-free space to drive specific actions.

Screenshot of a webpage design tool showcasing a headline editor, sign-up form, and layout elements with drag-and-drop features.

Why do I need it?

Landing pages capture leads and focus visitors on a single goal, which can significantly improve conversion rates compared to traditional websites. ClickFunnels lets you create unlimited landing pages, so you can test and refine them to maximize effectiveness.

How Easy is it With ClickFunnels?

Creating landing pages is intuitive and flexible. Choose from a range of templates or build your page from scratch using the drag-and-drop editor. Customize landing pages for specific campaigns, use them for lead capture, event registration, sales, and more – all within a single platform.

Website design interface showing a headline section with a "Sign Up Now" button. On the right, a panel displays various elements like headings, images, and videos for customization.

Learn More About Landing Pages

7. Create Membership Sites

What is it?

With ClickFunnels, you can launch a membership site to provide exclusive, paid content, creating a recurring revenue stream. Membership sites are a valuable way to share ongoing resources, exclusive training, and valuable insights with subscribers.

A person sitting at a desk with a laptop, surrounded by text and graphics related to online training and marketing modules.

Why do I need it?

Membership sites build loyalty, drive recurring revenue, and allow you to test new ideas with a trusted audience. Members-only access adds value and keeps users engaged, helping you retain customers and grow their lifetime value.

Image depicting a membership site content dashboard with options for eCommerce, advertising, training bonuses, coaching, affiliate marketing, webinars, funnel challenges, and leads challenges.

How Easy is it With ClickFunnels?

ClickFunnels’ membership site builder is straightforward and requires no technical expertise. It’s as simple as setting up your course and granting access to paying members, with a secure login to keep content private. Add new materials and update content easily to keep members engaged and coming back for more.

Learn More About Membership Sites

8. Create Global Products

What is it?

With ClickFunnels, you can create a product once and seamlessly embed it across your website, funnels, and email marketing campaigns. Whether it’s an online course, a membership site, or even physical products, ClickFunnels makes it easy to manage all of your products from a single platform.

Screenshot of a product creation interface, showing fields for product name, pricing, variants, visibility, and organization details.

Why do I need it?

Managing your product catalog shouldn’t be a headache. With ClickFunnels, you can streamline everything: you add product information once, and it’s available for use across your funnels, emails, and even landing pages. This consistency saves time and ensures a cohesive brand experience across every interaction with your audience.

This feature is particularly useful if you sell a range of products – like courses, ebooks, or subscription services. With ClickFunnels, you can control where and how each product is featured, creating a more organized and effective product strategy that meets your business needs.

Screenshot of a product creation page showing fields for product name, pricing, variants, visibility, and options with input boxes and dropdown menus.

How Easy is it With ClickFunnels?

Creating a product with ClickFunnels is as simple as clicking a button. Select the type of product—like an online course or a digital download—and ClickFunnels guides you through each step. Add descriptions, pricing, and images, and then choose where it will appear. With intuitive tagging, collection options, and layout flexibility, ClickFunnels makes product management both fast and flexible, even if you don’t have technical expertise.

Learn More About Global Products

9. Keep Track of Customers

What is it?

A Customer Center functions as an all-in-one area where users log in to access courses, digital resources, or membership sites, all within a secure, branded space. It’s like a personalized ‘hub’ that remembers each customer’s purchase history, making it easy to deliver exactly what they bought – no more manual access updates or separate logins for different products.

Screenshot of a customer's center with training sections for eCommerce, advertising, and a personal dashboard. Contact info is displayed at the top with sections for training access on the side.

Why do I need it?

A streamlined Customer Center enhances your customers’ experience by providing them with a “home base” to access everything they’ve purchased from you. Instead of juggling separate logins or downloads, your customers can find all of their content in one place. This organized approach keeps customers happy and reduces support inquiries, ensuring they always get what they’ve paid for.

How Easy is it With ClickFunnels?

ClickFunnels makes setting up a Customer Center incredibly simple. Its drag-and-drop editor means you don’t need to be a coder or tech wizard to create a branded, professional dashboard. Customize layouts, colors, and themes to match your brand, and use built-in tutorials or 24/7 support for additional guidance.

Learn More About Customer Center

10. Have Your Own Blog

What is it?

A blog on ClickFunnels serves as more than just a space for content—it’s a tool for driving traffic to your funnels, online store, or website. With ClickFunnels, you can create and manage a blog that combines beautiful design with practical features like SEO optimization, content sharing and lead generation tools.

Screenshot of a blog post creation interface showing fields for title, summary, post content, visibility, and a feature image, with a man smiling in the feature image preview.

Why do I need it?

A blog is essential for reaching your audience organically through valuable content. ClickFunnels takes traditional blogging to the next level by making your blog an integral part of your business growth strategy. Every post drives more traffic to your funnels and sales pages, helping you turn readers into leads and then customers.

Dashboard interface displaying a list of blog posts with titles, status, and publication dates. A sidebar shows a form for creating a new blog post with fields for title, summary, and author.

How Easy is it With ClickFunnels?

Setting up a blog is fast and intuitive. Just pick a theme, add your content, images, and stories, and your blog is live within hours. With the drag-and-drop editor, you have full creative control to customize or even clone themes, making your blog feel unique to your brand.

Learn More About Blogs

11. Drag-and-Drop Page Builder

What is it? 

The ClickFunnels Editor is a “drag-and-drop” editor that allows you to create high-converting pages without needing to hire designers or programmers. Imagine being able to create and edit your own web pages and funnels exactly how you envision them—all without needing a single line of code.

Screenshot of a webpage template featuring a headline, sub-headline, and a sign-up button, with customizable elements like text, images, and video on the side panel.

Why do I need it? 

You need an easy way to build landing pages, and ClickFunnels’ drag-and-drop editor makes it all possible, whether building or editing your site, making funnels, or creating blogs or landing pages. The ClickFunnels Editor simplifies funnel-building, eliminating the need to rely on designers or programmers.

How Easy is it With ClickFunnels?

With ClickFunnels, even a 5-year-old could drag and drop professional sales funnels, websites, and more. Collaborate in real-time with your team on funnels, web pages, or projects, and every change you make on one page updates universally throughout your funnel, store, or site. This editor allows you to express your unique personality across all your digital assets—no coding required!

Image of a digital interface displaying a mobile webpage editor. The screen shows layout options, text styles, and positioning settings for customizing a sales page.

Learn More About Our Editor

12. Automate Workflows

What is it? 

Workflows in the context of funnels and marketing refer to automated processes that manage repetitive tasks, keeping your business running smoothly without manual intervention.

A dashboard displays categorized customer segments, including "New splits," "New buyers," "Cart abandoners," and "Coaching members," with corresponding lists of user details.

Why do I need it? 

Workflows allow you to deliver the right message to the right customer based on previous actions, collecting sales, leads, and conversions on autopilot. This means you can focus on what’s truly important while your business is nurtured automatically. Automate your marketing with customized workflows to capture leads and generate sales around the clock.

How Easy is it With ClickFunnels?

Automate segments to deliver personalized follow-ups with dynamic content, A/B testing, and more effective drip campaigns. Integrate effortlessly with third-party platforms to maximize conversions and lead generation. Use split-testing to fine-tune campaigns, web pages, and promotional offers with ease.

Learn More About Workflows

13. Set Up A/B Tests

What is it? 

A/B testing (or split testing) compares two versions of the same asset to determine which performs better.

A/B test interface showing two funnels, Version A and Version B, with identical metrics of 50% traffic, 1,658 visits, 135 sales, 234 orders, and $13,095 revenue each.

Why do I need it?

 A/B testing is a powerful tool for optimizing your marketing. It can turn a campaign from a potential loss into a profitable investment, creating a virtuous cycle that drives growth. Without A/B testing, you’re left guessing, often missing out on valuable insights that can improve conversion rates. But with ClickFunnels, A/B testing is included.

How Easy is it With ClickFunnels?

Running A/B tests is easy and can be applied to landing pages, funnels, emails, and more. Quickly test different elements like copy, images, and layout. ClickFunnels automates winning versions to optimize campaigns in real-time.

Learn More About A/B Testing

14. Add Countdown Timers to Funnels

What is it?

Countdown timers are a key component in funnels that drive urgency, moving potential customers from “interested” to “I need this NOW.”

Webpage design template featuring a headline, sub-header text area, sign-up button, countdown timer, and a data overlay showing earnings per click, gross earnings, and cart value.

Why do I need it? 

Even if an audience is interested, without a reason to buy now, many will hesitate. A Countdown Funnel uses timers to encourage timely decisions, helping your leads move off the fence and into buyers.

How Easy is it With ClickFunnels?

Most timers are easily dismissed by consumers, but ClickFunnels’ Countdown Funnel offers a “sticky” countdown that continues, even if a visitor leaves and returns. It can even sync with follow-up emails to maintain urgency, and is fully customizable to individual customer journeys, making it easy to set up recurring or hybrid countdowns.

Learn More About Countdown Funnels

15. Build an Online Store

What is it? 

With ClickFunnels, you can create an all-in-one eCommerce store without needing an external platform. Store Funnels provide dynamic carts, “Buy Now” buttons, and custom themes for a seamless online shopping experience.

Why do I need it? 

ClickFunnels Store Funnels streamline the sales process, from product display to order fulfillment. Selling physical products becomes easy with integrated marketing, sales, shipping, and fulfillment in one platform.

Instead of using separate tools for each part of the customer journey, you can keep it all in ClickFunnels. The Store Funnels feature automatically assigns each buyer to custom funnels based on their purchasing behavior, using upsells and cross-sells to maximize sales.

How Easy is it With ClickFunnels?

ClickFunnels Store Funnels help you categorize products, add upsells and cross-sells, and automate fulfillment with integrated tools like Shippo for shipping labels. Simply set up your store, configure dynamic collections, and watch your sales take off, all without lifting a finger.

Screenshot of a product creation interface showing fields for product name, pricing, variants, visibility, and affiliate commissions. There are sections for adding options and managing visibility.

Learn More About Online Stores

16. Build Checkout Processes With Smart Checkout

What is it?

The Smart Checkout feature offers various ways to optimize the customer journey, including “One-Click Checkout,” upgrades and downgrades, One-Time Offers (OTOs), and customizable checkout styling. Smart Checkout recognizes returning customers by email or phone number, autofilling their details (like payment info and previous addresses) for a seamless one-click experience.

A digital checkout page displays fields for contact information and a shopping cart summary with three items. A button reads "Continue to payment," and the shipping fee is $20.00.

Why do I need it?

Smart Checkout transforms the final purchase phase into an opportunity to maximize sales and cart value. Add “One-Click” Upsells: Prompt customers to add products, increasing the cart total in seconds. Flexible Upgrades/Downgrades: Offer customizable subscriptions or tiered options that match each customer’s needs.

Screenshot of a sales page template with a headline, sub-headline, product selection, and purchase options form on the right.

How Easy is it With ClickFunnels?

You can design checkout pages to match your brand or pick from ready-made templates, and set up profiles for shipping rates. Create a checkout experience that’s simple for customers, with automated shipping costs for OTOs to keep fees manageable.

Learn More About Smart Checkout

17. Create an Online Community

What is it?

Build an engaging community site directly on ClickFunnels, where members can connect, share, and inspire each other in a focused environment free from distractions!

Screenshot of a webpage interface for creating a new online community, showing fields for community name, URL, and permissions, with visibility and featured image settings visible.

Why do I need it?

Online communities are excellent for customer engagement, loyalty, and content organization through groups and topics. Unlike Facebook or Discord, ClickFunnels offers ownership & control of your audience and platform. You can also integrate your online community platform with ClickFunnels’ monetization tools.

Screenshot of a community settings page with fields for community name, upgrade URL, and access options. A panel on the right shows a post titled "Giving Back" by James Smith.

How Easy is it With ClickFunnels?

Members benefit from video playback, media embeds, and customizable feeds. Admins can organize posts by groups and topics, moderate content, and set privacy settings, creating a safe, structured community.

Learn More About Communities

18. Use API and Webhooks

What is it?

APIs enable apps to work together, and with ClickFunnels’ public API, the most popular software – from CRMs and eCommerce platforms to social media – can seamlessly integrate. Webhooks trigger specific automated actions, ensuring smooth workflows.

Why do I need it?

With an open API, ClickFunnels eliminates data transfer hassles and integrates: Payment processors, ERPs, CRMs, social media, email automation, accounting software, and more. Webhooks notify your tech stack instantly, enabling real-time actions like inventory adjustments, automated support, or triggered communications.

How Easy is it With ClickFunnels?

With Zapier, ClickFunnels simplifies integration, offering prebuilt “Zaps” that handle nearly every business process – perfect for automating without coding.

Learn More About API & Webhooks

19. Set Up Integrations

What is it?

Easily connect all your business software through ClickFunnels, including popular tools like ActiveCampaign, HubSpot, MailChimp, Slack, WebinarFuel, Zapier, and more!

Why do I need it?

Integrations are crucial for tasks like managing leads, automating emails, and connecting webinars. If you’re using other platforms (like those above) you can benefit from directly sending new leads from your ClickFunnels landing page to your Mailchimp email campaigns, for example. 

How Easy is it With ClickFunnels?

In just a few clicks, set up integrations directly in ClickFunnels to streamline operations and automate recurring tasks effortlessly.

Learn More About Integrations

20. Organize Customers in Your Own CRM

What is it?

With a CRM (Customer Relationship Management) system in ClickFunnels, manage customer relationships from acquisition to support.

A messaging interface showing a chat between Jessie and Alice. Jessie expresses interest in booking, and Alice thanks Jessie for reaching out. Options for new note and sending messages are visible.

Why do I need it?

Build lasting relationships by managing the entire customer journey with ease, from sales pipelines to automated communications. ClickFunnels’ MessageHub feature, for example, helps you to manage SMS, email, and social messages in one place. You can also build out your automated workflows within the CRM, and use calendar integraitons to set appointments.

Online booking interface for beauty services showing a calendar for April 2024, with available time slots displayed for April 18. Staff selection highlighted on the left.

How Easy is it With ClickFunnels?

ClickFunnels’ CRM tools make it simple to track and nurture leads. MessageHub enables ongoing engagement, while Appointments and Opportunities streamline lead conversion through each sales stage.

Learn More About CRMs

Want to Try ClickFunnels Before Buying?

As you’ve seen, ClickFunnels offers a comprehensive suite of features designed to help you take your business from idea to profit – fast.

From intuitive design tools to proven templates, ClickFunnels makes it possible to launch your online funnel seamlessly and start converting visitors into loyal customers.

But don’t just take our word for it.

ClickFunnels lets you try it for yourself, risk-free, with a 14-day free trial.

There’s no catch, no long-term contract and no commitment if it doesn’t feel right.

We’re offering this trial because we believe in the transformative power of ClickFunnels, and we want you to experience how it can simplify your business journey and fuel your growth firsthand.

If you’re ready to unlock financial security and freedom with a tool trusted by hundreds of thousands of entrepreneurs, the next step is simple:

Sign up now and get started in less than a minute.

This is your opportunity to turn dreams into reality. 

With nothing to lose and everything to gain, there’s never been a better time to take action. 

Sign up for your free trial today and join the many who’ve already found success with ClickFunnels!

Try ClickFunnels Free for 14 Days!